Honda’s EV charging experience with Amazon Bedrock and AWS IoT Core (AUT202)

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Honda and AWS: Transforming the EV Charging Experience

Company Background

• Honda is a global leader in the manufacturing of motorcycles, automobiles, and power products.
• Honda produces over 28 million power units annually, making it the world's largest manufacturer of power units.
• Honda is in its "second founding period," with a focus on achieving carbon neutrality by 2050 through its products and corporate activities.

Honda's Vision for Software-Defined Vehicles (SDV)

• SDV is a key technology that can enhance the value of electric vehicles (EVs) and improve people's quality of life.
• By connecting the car to the cloud, SDV can enable over-the-air updates and deliver captivating customer experiences.

Challenges in the EV Charging Experience

• Lack of charging stations and limited driving range per charge are major challenges in the widespread adoption of EVs.
• Other challenges include difficulty finding charging stations, trouble with payment, and uncertainty about charging completion times.

Honda's Solutions Powered by AWS

1. Eliminate time spent searching for the best charging spot.
2. Quickly guide users to the nearest charging point, even in unfamiliar locations.
3. Provide a simple payment solution.

Leveraging AWS Technologies

1. AWS IoT Core collects crucial data from vehicles, including real-time charging information and battery status.
2. Amazon DevOps can be used to understand driver preferences and gain insights into individual driving patterns and charging habits.
3. Amazon DevOps can provide personalized recommendations for charging stations based on factors like the driver's route, vehicle status, and personal preferences.

Honda's Journey on AWS

• AWS IoT Core has been an integral part of Honda's connected platform, the Global Telematics Center, since 2020, enhancing Honda's ability to collect and utilize data to improve the EV experience.

Demonstration: Smart Routing

• The "Smart Routing" solution, powered by Amazon DevOps, provides personalized charging recommendations and routes based on user preferences and interests.
• The solution considers factors like traffic conditions, charging station availability, and user's favorite locations to suggest the most convenient and efficient charging plan.
• The demonstration showcased two different personas with varying interests and vehicle types, and how the solution tailored the recommendations accordingly.

Conclusion

• The collaboration between Honda and AWS aims to address the key challenges in the EV charging experience and provide a more intelligent and user-friendly EV ecosystem.
• The solutions leveraging AWS technologies, such as IoT Core and DevOps, enable Honda to collect data, understand user preferences, and deliver personalized recommendations to enhance the overall EV ownership experience.