Combating Authorized Push Payment Fraud with Vonage and AWS
Key Takeaways:
- Vonage is a partner of AWS, providing APIs to developers and enterprises to enable communication and make applications network-aware.
- Authorized Push Payment (APP) fraud is a serious issue, where scammers influence victims to make financial transfers against their will.
- Fraud protection is a top priority for the Financial Services Industry (FSI), with banking and credit fraud affecting 26% of American adults.
- Vonage has developed a solution to help FSI organizations combat APP fraud, leveraging their communication platform and integration with AWS services.
Addressing the APP Fraud Challenge
-
Understanding the Threat Landscape:
- Common fraud threats: phishing, smishing, account takeover, card-not-present fraud, and synthetic identity fraud.
- The real cost of fraud can be 4-5 times the initial loss, due to fees, refunds, fines, and investigations.
-
Vonage's Approach:
- Bringing together transactional data and communication data under AI control.
- Providing features in four main categories:
- Branded communication: Ensuring trusted communication with customers.
- Multiactor authentication: Combining user identity, device, and location for robust authentication.
- Know Your Customer (KYC): Compliant registration and user data collection.
- Fraud detection and reaction: Leveraging AI and machine learning to identify and respond to evolving fraud threats.
-
Key Solution Components:
- Omnichannel capabilities: Enabling seamless communication across various channels (voice, SMS, email, etc.).
- Innovative authentication: Leveraging technologies like number verification and Rich Communication Services (RCS) for enhanced security.
- AI and machine learning integration: Utilizing AWS services like Amazon Bedrock and Amazon Recognition for real-time fraud scoring and analysis.
-
Real-world Use Cases:
- Branded calling: Providing a trusted, branded communication channel between banks and customers.
- Multiactor authentication: Combining multiple authentication factors, including SMS, WhatsApp, voice, and 5G-based number verification.
- Real-time fraud scoring: Analyzing communication and transaction data to detect suspicious activities and alert the institution.
-
Key Benefits:
- Improved customer experience: Seamless and convenient security measures that don't burden the user.
- Real-time insights and reaction: Leveraging AI and machine learning to rapidly identify and respond to evolving fraud threats.
- Ease of implementation: Vonage's platform and integration with AWS services simplify the development and deployment of fraud protection solutions.
Conclusion
Vonage's partnership with AWS and their fraud protection solution aims to empower financial institutions in the fight against authorized push payment fraud. By combining communication data, transactional data, and advanced AI capabilities, the solution provides a comprehensive approach to detecting and responding to evolving fraud threats, while enhancing the customer experience.