Partner Keynote with Dr. Ruba Borno

Here is a detailed summary of the video transcription in markdown format, with the key takeaways broken down into sections:

Summarizing the Partner Keynote

Symphony Orchestra Analogy

  • The speaker compared the AWS Partner Network to a symphony orchestra, with each partner playing a unique role like different instruments coming together to create a masterpiece.
  • Just like a symphony, the cloud is built on the fundamental laws of physics, and AWS has assembled many "magnificent orchestras" of partners over the past year.

Importance of Security

  • Security is fundamental to everything AWS does and is integrated into their DNA, not just an add-on.
  • AWS and its partner network provide customers with tools to create a secure foundation, with AWS security partners playing a leading role.

New Security Specializations

  • AWS is launching new security-focused partner specializations, including AI Security, Digital Sovereignty, Amazon Security Lake, and AWS Security Incident Response Service.
  • These specializations are aimed at helping customers find the right security partners to address their challenges.

Wiz and Ahead's Work with Turnitin

  • Wiz, a security ISV partner, has achieved "decacorn" status by building on AWS and selling through the AWS Marketplace.
  • Wiz worked with partner Ahead to help Turnitin, a global education company, purchase and implement security solutions.

Kurby, Tim, and Yinon's Insights

  • Kurby from Turnitin emphasized the importance of finding partners who can help with essential security tasks and are invested in the customer's success.
  • Tim from Ahead discussed how their partnership with Wiz and AWS helped accelerate time to value for Turnitin.
  • Yinon from Wiz explained how partnerships and the AWS Marketplace have enabled Wiz to scale and democratize cloud security for customers.

Itau Unibanco's Transformation Journey

  • Itau Unibanco, the largest bank in Latin America, partnered with AWS and several other partners to modernize its 51-year-old legacy technology platform.
  • The bank has achieved impressive results, including 65% platform modernization, 7,000 AWS certifications, and a 15x increase in deployments.
  • Itau Unibanco is now leveraging technologies like DataMesh, One App, and Intelligencia Itau to deliver personalized, AI-driven solutions to its 70 million customers.

Delivering Life-Saving Solutions through Partner Collaboration

  • The video showcased a partnership between an AWS partner in Australia and a customer in Malawi, using drone technology to deliver medical supplies to remote areas.
  • This example highlighted how the AWS Partner Network can bring together global partners to create solutions that have a real, positive impact on people's lives.

AWS's Commitment to Partners

  • AWS CEO Matt Garman emphasized the company's commitment to working closely with partners, who bring deep customer knowledge and expertise to help AWS customers succeed.
  • Garman discussed AWS's continued investments in infrastructure, new regions, and partner programs to support customer growth and transformation.

Partner Connections: Simplifying Multi-Party Deals

  • The video announced the preview of "Partner Connections," a feature that enables multiple partners to collaborate and co-sell joint solutions to customers, simplifying complex multi-party deals.
  • This feature aims to help partners work together as a unified team to deliver value to customers, while minimizing the complexity of coordinating across different teams.

Key Takeaways

  • Security is a fundamental pillar of AWS's offerings, and the company is investing in new partner specializations to help customers find the right security solutions.
  • Partnerships and the AWS Marketplace are critical for enabling ISVs like Wiz to scale and deliver cloud security capabilities to customers.
  • Successful customer transformations often involve orchestrating multiple partners, each bringing their unique expertise to the table, as exemplified by Itau Unibanco's journey.
  • The AWS Partner Network is committed to helping partners create solutions that have a real, positive impact on people's lives, as seen in the Malawi drone delivery example.
  • AWS is continuously investing in new programs and features, like Partner Connections, to simplify multi-party deals and enable partners to work together more seamlessly to drive customer success.

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