Get data directly from source systems, not through third parties
Use McDonald's master data as the single source of truth
Achieve near real-time data and ensure security and scalability
Architecture:
Data Producers layer: Normalizes raw data from 10,000+ suppliers, DCs, and restaurants
Refined layer: Merges and tracks data using Amazon Supply Chain Solution
Insights/Curated layer: Enables reporting, user access, and AI/ML processing
AI and ML Use Cases
Data Quality and Validation:
Uses rule-based models to ensure data quality and alignment across systems
Sales and Operations Forecasting:
Leverages IoT data, sales data, and AI models built with SageMaker to improve forecasting accuracy
Promotional Impact Analysis:
Uses LLM-based models to extract and standardize marketing data
Combines with sentiment data to predict promotional impact on supply chain
Key Takeaways
McDonald's is tackling the challenge of supply chain visibility and traceability across a highly distributed, global network.
The MCD Track solution, built on AWS, provides a comprehensive data platform to enable end-to-end visibility and leverage AI/ML capabilities.
McDonald's is using a variety of AI and ML techniques, from rule-based models to LLMs and SageMaker pipelines, to address complex supply chain challenges.
The transformation is a multi-year journey, but McDonald's is making significant progress in driving supply chain innovation and efficiency.
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