TalksAWS re:Invent 2025 - Exploring dual pathways to agentic commerce with AWS and Stripe (AIM114)
AWS re:Invent 2025 - Exploring dual pathways to agentic commerce with AWS and Stripe (AIM114)
Summary of AWS re:Invent 2025 - Exploring Dual Pathways to Agentic Commerce with AWS and Stripe (AIM114)
Introduction to Stripe
Stripe is a financial platform that provides programmatic money movement and financial infrastructure for the internet
Stripe partners with AWS to deliver 99.999% uptime and availability, serving over 4 million customers
Stripe's solutions can generate up to 12% topline revenue uplift and 30% faster launches for customers
Stripe's Payments Foundation Model
Stripe has developed the world's first payments foundation model, trained on billions of data points
This AI model uses high-dimensional vector spaces to cluster and analyze payment patterns, enabling proactive fraud prevention
Key statistics:
92% of cards using the model have been seen before
95% of card testing attacks detected in real-time
21% improvement in fraud detection over prior methods
The model powers Stripe's end-to-end payments lifecycle, including smart disputes and chargeback recovery
Agentic Commerce: Business-to-Agent (B2A)
Agents are becoming the new storefront, with discovery shifting to AI-assisted agents
Stripe has launched the Agentic Commerce Protocol (ACP), an open standard to enable secure and reliable agent-based commerce
ACP solves the problem of making human-readable checkouts machine-readable for agents
Key features of ACP:
Shared payment tokens with budgeted amounts and fraud signals
Live implementation with partners like Etsy, Walmart, and Shopify
Allows customers to complete purchases directly within AI chat interfaces
Agentic Commerce: Agent-to-Consumer (A2C)
Some brands prefer to maintain control over the customer experience and not rely solely on external AI agents
Stripe has developed a reference architecture for on-site AI-powered shopping assistants, leveraging AWS Generative AI
These assistants, like Amazon's Rufus, Walmart's Sparky, and Ralph Lauren's Ask Ralph, provide personalized recommendations while maintaining brand control
Stripe's solution allows direct API integration with Stripe for secure, reliable payments
Key Takeaways
Stripe and AWS are enabling two pathways for agentic commerce: B2A (agent-based discovery and checkout) and A2C (on-site AI assistants)
Stripe's Payments Foundation Model and Agentic Commerce Protocol are powering secure, reliable, and fraud-resistant agent-based commerce
Brands can choose to participate in external AI-driven discovery or maintain control with on-site AI assistants, both supported by Stripe's solutions
Agentic commerce is a rapidly evolving space, with Stripe and AWS driving innovation and real-world implementations
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